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Marketing biofortified crops: Insights from consumer research
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Marketing biofortified crops: Insights from consumer research
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Description
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Title
Marketing
biofortified
crops
:
Insights
from
consumer
research
Author
Uchitelle-Pierce, Benjamin
Ubomba-Jaswa, Acanda
ORCID
https://orcid.org/0000-0001-5931-7174
Uchitelle-Pierce, Benjamin
Publication Year
2017
Series Name
African
Journal
of
Food
,
Agriculture
,
Nutrition
, and
Development
Series Number
17(2)
Language
English
Record Type
Journal article
Source Publication
African
Journal
of
Food
,
Agriculture
,
Nutrition
, and
Development
17(2)
:
12051-12062
DOI/WEB/URL
https://www.ajfand.net/Volume17/No2/Biofortification%20Issue%20Chapter%2011.pdf
DOI Number
10.18697/ajfand.HarvestPlus11
Full citation
Uchitelle-Pierce, B.; Ubomba-Jaswa, Acanda. 2017. Marketing biofortified crops: Insights from consumer research. African Journal of Food, Agriculture, Nutrition, and Development 17(2): 12051-12062.
https://www.ajfand.net/Volume17/No2/Biofortification%20Issue%20Chapter%2011.pdf
IFPRI Descriptors
IFPRI3
CRP4
IFPRI Division
HarvestPlus
A4NH
Peer Reviewed - PR or Non-PR
PR
Access Rights
Open Access
Subject - country location
AFRICA
Subject - keywords
behaviour
marketing
biofortification
orange sweet potato
iron bean
vitamin a cassava
Subject - author supplied keywords
behavior change communication
social marketing
biofortification marketing
Related Documents
Also from this issue
http://ebrary.ifpri.org/cdm/search/collection/p15738coll5/searchterm/African%20Journal%20of%20Food%2C%20Agriculture%2C%20Nutrition%2C%20and%20Development%2017(2)/field/source/mode/all/conn/and/order/date
Web link
https://www.ajfand.net/Volume17/No2/
IFPRI Publication Ranking
C
CGIAR Research Program
CGIAR Research Program on Agriculture for Nutrition and Health (A4NH)
Requests
mailto:ifpri-library@cgiar.org
Creative Commons CC License
CC BY-ND 4.0
Date created
2017-05-11
Date modified
2018-02-02
OCLC number
987587990
CONTENTdm number
5804
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